By Michael Szycher
"Commercializing a knowledge-based services or products calls for a practical, methodical process mixed with loads of perseverance. Commercialization secrets and techniques for Scientists and Engineers serves as a high-level consultant to answering key questions and demanding matters that confront founding marketers on their quest to commercialize their knowledge-based thoughts. It highlights the original difficulties shared by all technologists throughout knowledge-intensive fields and the way to beat the main predictable hindrances confronted by means of know-how marketers. It demystifies the method of commercializing complicated items that require a excessive measure of specialised wisdom. more often than not, those are "disruptive applied sciences" with the aptitude to revolutionize entire industries. The ebook simplifies the release of high-tech ventures resembling prescription drugs, genetic and biotechnology items, instant units, gas cells, and minimally invasive clinical units. also, it is going to aid readers deliver their disruptive applied sciences to profitability. deals key descriptions of the commercialization strategy from proposal to profitability Discusses company improvement on the cheap Covers preliminary judgements, comparable to even if to shape a partnership or proprietorship, industry concentration, pricing, investment, and so on Describes concerns on the topic of product release Uncovers pathways to turning into profitable"-- Read more...
summary: "Commercializing a knowledge-based services or products calls for a practical, methodical procedure mixed with loads of perseverance. Commercialization secrets and techniques for Scientists and Engineers serves as a high-level advisor to answering key questions and important matters that confront founding marketers on their quest to commercialize their knowledge-based recommendations. It highlights the original difficulties shared through all technologists throughout knowledge-intensive fields and the way to beat the main predictable hindrances confronted through know-how marketers. It demystifies the method of commercializing complicated items that require a excessive measure of specialised wisdom. regularly, those are "disruptive applied sciences" with the aptitude to revolutionize complete industries. The booklet simplifies the release of high-tech ventures equivalent to prescription drugs, genetic and biotechnology items, instant units, gasoline cells, and minimally invasive scientific units. also, it's going to support readers carry their disruptive applied sciences to profitability. bargains key descriptions of the commercialization procedure from proposal to profitability Discusses company improvement on the cheap Covers preliminary judgements, akin to even if to shape a partnership or proprietorship, industry concentration, pricing, investment, and so forth Describes matters relating to product release Uncovers pathways to changing into ecocnomic"
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Additional info for Commercialization secrets for scientists and engineers
Thus, there is a clear dichotomy between entrepreneurial and investment cultures, with the former focused on cutting-edge innovations and the latter focused on market needs. 1 Your Business Planning and Commercialization Channels Many technology entrepreneurs view business planning as a necessary evil, an admission “ticket” to the commercialization game, but business planning is actually the business counterpart of scientific theory construction, and is the process by which “conjecture is turned into certitude” and “intuition is replaced by facts” .
Science and Engineering Indicators. 3 Core Competencies of Innovation Behavior Patterns 1. Creativity 2. Enterprising 3. Integrating perspectives 4. Forecasting 5. ” Innovation competencies are a group of behavior patterns that result from a critical mass of knowledge, skills, and abilities, combined with motivation and persistence. These competencies form a necessary basis for exceptional executive performance . 3 presents five core competencies necessary to support a culture of innovation.
Innovation requires an invention entering the ordinary course of business in an industry. Many inventions are never put into practice; some cannot meet users’ cost or performance requirements, while others lack technologically feasibility. 8 Innovation in Different Industries No single model accurately depicts the process of innovation; innovation occurs differently in different industries and in product lines as firms develop products and processes that meet market needs. In the pharmaceutical industry, for example, innovation is closely coupled to scientific discoveries and follows a fairly linear pathway through manufacturing and marketing.