Download Designing apparel for consumers: The impact of body shape by M-E Faust, S Carrier PDF

By M-E Faust, S Carrier

Given its value for purchaser pride and therefore model luck, clothing healthy is a big problem for outlets and types around the undefined. there were significant advancements in sizing learn and the way it may be utilized in clothing layout. This booklet stories how those advancements are affecting garments layout for various teams of shoppers. half one in all this ebook identifies numerous points of physique form, dimension, quantity and the mental features of designing clothing. half outlines the demanding situations in realizing sizing and form necessities and offerings of specific consumer teams.

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SizeGERMANY (2007), Zum Size GERMANY-Portal, Available from: http://www. de/ [accessed on 12 January 2010]. SizeUK (2004), ‘UK National Sizing Survey Information Document’, Available from: http://www size org/SizeUKInformationV8 pdf [accessed on 12 January 2010]. Song, H K and Ashdown, S P (2011), ‘Categorization of lower body shapes based on multiple view analysis’, Textile Research Journal, 81, 9, 914–31. Song, H K and Ashdown, S P (2012), ‘Development of automated custom-made pants driven by body shape’, Clothing and Textiles Research Journal, 30, 4, 315–29.

Of course, if worldwide apparel needs are considered it becomes clear that some apparel forms have very different sizing requirements. Wrapped clothing may fit many different body sizes and shapes with just one size of rectangle; minimally shaped styles such as the traditional Japanese kimono require fewer sizes for satisfactory fit. Generally, sizing issues are greatest in the tailored, closely fitting apparel typical of Western clothing styles. Those apparel products for which looser fits are satisfactory, such as t-shirts and bathrobes, can provide fit satisfaction with fewer sizes.

The second factor was that the consumer’s expectations in ordering a custom-fit garment were quite high (almost like their dreams were finally being answered); receiving a garment after three weeks of high expectations that was not perfect disappointed many who tried the process. Third, the apparel supply chain is not truly set up to make one-off garments, preferring mass volume to single orders; finding reliable sources to make custom-fit garments at reasonable prices was difficult. And, fourth, the vast majority of consumers who buy apparel do not want to wait two, three or four weeks to get it.

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